Discovering Untapped Audiences and Key Product Messages for Customer-Centric Communications

Discover how a large Electronics Company used Birdie to automate their process of analyzing consumer reviews to redefine their segmentation and positioning based on a customer-centric perspective to:

Discover the weaknesses and strengths of both their products and from their competitors;

Identify new personas and niches that were never considered by the company;

Find creative approaches and key messages to communicate to each audience;

3.5x higher conversion rates on acquisition campaigns;

and more.

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 Birdie understand millions of consumers opinions from reviews and conversations and turns them into actionable insights to help manufacturers improve their products and sell more.